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So heißt das neue Buch von Prof. Donald Sull, seine hohe Fachkompetenz und richtungsweisenden Analysen kennzeichnen ihn weltweit als einem der bedeutendsten Experten zum Thema Strategie und Management. Er lehrt an der renommierten London Business School. Zuvor hatte er einen Lehrstuhl an der Harvard Business School inne und war als Berater bei McKinsey & Company tätig.
Zum Inhalt seines Buches:
We struggle to manage complexity every day. We follow intricate diets to lose weight, juggle multiple remotes to operate our home entertainment systems, face proliferating data at the office, and hack through thickets of regulation at tax time. But complexity isn't destiny. Sull and Eisenhardt argue there's a better way: By developing a few simple yet effective rules, you can tackle even the most complex problems.
Simple rules are a hands-on tool to achieve some of our most pressing personal and professional objectives, from overcoming insomnia to becoming a better manager or a smarter investor. Simple rules can help solve some of our most urgent social challenges from setting interest rates at the Federal Reserve to protecting endangered marine wildlife along California’s coast.
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